The Pearson BTEC Level 5 Higher National Diploma in Business (Marketing) is designed for learners aspiring to build a career in marketing, branding, and digital communication. This program blends practical learning with academic theory, providing students with the ability to understand consumer behavior, craft effective marketing strategies, and apply innovative techniques to engage audiences.
AED 40,000/year
Flexible installment options available

Understanding core marketing concepts and consumer psychology.
Using data to analyze markets and inform marketing decisions.
Creating cohesive marketing messages across multiple channels.
Developing and managing strong, memorable brand identities.
Mastering social media, SEO, and online sales strategies.
Designing, executing, and measuring marketing campaigns.
Adapting marketing strategies for international and cross-cultural markets.
Using strategies and tools to build and maintain customer loyalty.
By the end of the program, you will: